01The behaviour engine
Ownership
Accountability, decision quality and where leadership authority sits.
Every decision comes back to you.
Business Pattern Science · For owners of $2M–$50M businesses
Your profit problem isn't random. It's a pattern.
Troy FazakerleyElectrician to COO. Author of Business Pattern Science.
Revenue's up. Profit hasn't followed. You're working harder than when you were half the size, and every fix holds for a quarter before the old problem comes back. That isn't bad luck and it isn't your people. Business performance is a science, and it runs on five patterns in a fixed order.
How one broken pattern spreadsIllustration
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02
03
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05
Sound familiar?
The business works. It just works you.
Revenue grew. Profit didn't come with it.And you can't point to exactly where it's going.
Every decision still ends up on your desk.You've got good people. They still wait for you.
You priced the job right and still lost money on it.Rework, extras nobody billed, scope that crept.
The fix held for a quarter.New manager, new software, strategy day. Then the old problem came back.
Meetings happen. Momentum doesn't.The diary is full and the week still runs you.
You know turnover to the dollar.Your real margin by job, or your hours last week, less so.
Chaos isn't random. It's a pattern. And patterns can be changed.
From Business Pattern Science, Troy Fazakerley
The science
Business performance is a science.
Every result your business produces traces back to five patterns. Each one is human behaviour made structural: how people decide, prioritise, keep time, work together and charge for their work. They run in one direction, and each pattern depends on the one before it.
02The direction
Clarity
Strategic direction, priorities, and how both reach the people doing the work.
Three leaders name three different priorities.
03The heartbeat
Rhythm
Execution cadence and consistency. The operating system that turns strategy into weekly output.
Meetings happen. Momentum doesn't.
04The conditions
Flow
Team cohesion, leadership communication and the conditions that let good people perform.
Good people working around each other.
05The result
Value
Commercial leverage, margin and enterprise value. The output of the four above.
Busier every year, same profit.
The lowest score is almost never where you start.
Push on Value while Ownership is broken and the gain fades, because the pattern underneath keeps producing the same result. The order of correction matters as much as the correction itself.
Read the scienceWhere to start
Start free. Go as deep as the problem.
Four steps, in order. Each one stands on its own, and each one tells you whether the next is worth it.
1Free
4 minutes
4 minutes
Margin Disruption Index™
Fifteen questions about how your business actually runs. You get a read on where the pressure sits across the five patterns, straight away.
2$97 inc GST
90 min, live online
90 min, live online
Where Your Profit Is Leaking
Bring the numbers from your last three finished jobs. Learn the warning signs, see what they cost, and choose where to look first. Your $97 is credited to a Lab seat.
Next sessions: Fri 30 Oct and Thu 12 Nov 2026, 10:00am Qld
32 days
in person
in person
Business Performance Lab
In person on the Sunshine Coast. Twelve owners, each with one senior leader. You both complete the PDI™, Troy reads every result, and you leave with your dollar gap and a 90-day plan.
412 months
from Lab day
from Lab day
Business Performance Program
Monthly scorecards, a fresh PDI™ every quarter and two 1:1s with Troy in every 90-day cycle. The part that makes the correction hold.
Need Troy inside the business for a stalled scale-up, a live deal or an exit?Advisory
Your guide
From the tools to the boardroom.
Troy started as an electrician and finished his corporate career running operations for businesses from $10M to $100M.
He kept walking into businesses that were broken and leaving them working, and he kept seeing the same patterns break in the same order. Business Pattern Science is what he built from it: a discipline you can measure, teach and repeat, instead of one person's instinct.
$5M swingA services business taken from a $2.5M loss to a $2.5M profit in five years
$500M+Revenue uplift across the businesses he led in Australia and New Zealand
20 yearsInside businesses, on the tools and in the COO's chair
The book
Business Pattern Science
Why chaos isn't random, and what to do about it. The five patterns, the constraint that governs everything, and why most fixes don't hold.
Four minutes
See where the pressure sits before you fix anything.
Fifteen questions, read across the five patterns. Free, with your result on screen straight away.